As we approach the end of our 2018 journey, we’ve learned some things over this past year.
E-commerce continues to grow by leaps and bounds. Let’s face it, as much as we didn’t want to grow up and stay a Toys R Us kid forever, Amazon and Walmart didn’t give us much of a choice.
Of course, there were more reasons that Geoffrey packed up his bags and headed out on an extended vacation. But, Toys R Us’ lack of innovation certainly helped.
Technology is no longer an afterthought. Regardless of industry, companies must be online. They must have mobile-friendly sites.
And, those websites must have clean designs.
Why is that so important? We get into that in the article below. We’ll also give you 10 examples of the cleanest web designs we’ve found this year.
Having the Cleanest Web Design Possible: Why It Matters
In a nutshell, it’s all about user experience. Forty-eight percent of users claim the cleanliest of a web design affects the company’s credibility.
First, a cleaner web design is easy to navigate. It’s not cluttered by useless info or cute graphics that don’t add anything of value.
It’s easier to scan and is more accessible to those with vision impairments. It’s also just easier to read in general.
When it comes to web design, you have to be innovative. Adding interactive media and video is essential. But it also can’t be confusing.
A user needs to have the ability to find what they’re looking for with little effort. Often, the cleanest web designs are also the fastest as far as load time. You don’t want to sit around waiting for a site to load, why would your audience?
Faster load times and UX affects your Google rankings, and so does the cleanliness. So, in essence, a cleaner design impacts your SEO.
The easiest way to get a clean design is a pre-fabbed theme. WordPress built their empire on them. But even some themes can miss the mark when it comes to clean design.
However, these didn’t. In fact, they’ve nailed clean web design in 2018.
Jevelin is one of the most popular multi-purpose WordPress themes this year. Whether you’re a beginner or a pro, Jevelin has something for everybody.
And if you’re not sure which theme suits your company the best, they have tons of demos for you to check out. They even have different options available to customize the one you choose.
Another web design you’ve seen quite a lot of recently is Infinite. This theme throws the ol’ “page flipping” idea out the window.
Instead, of scrolling through page after page, Infinite allows users to view as many posts that are available by scrolling down the page. Hence, the name.
This is a big home run for user experience. The theme also uses white space to its advantage, which adds to the clean design.
Gillion is another theme that’s trending in 2018. This theme feels like it was designed for blogs.
The reason why? Gillion is so clean and easy to read, you’ll wonder how blogs get any readers without it.
Life-changing? Maybe not. But, with many different demos to choose from, it may be website-changing.
Soledad is modern in both its design and construction. In fact, Soledad is the No. 1 selling theme for blogs and magazines this year.
With its expansive options, it’s easy to see why.
Soledad has 250 home demo pages and hundreds of customizer options and slider and blog combos. If you can think it, you can get it via Soledad.
We’ve given you several themes based on options and overall aesthetic so we’re going with Stash for No. 5.
Is it simple? Yes. But that’s what makes it one of the cleanest web designs available.
Stash is definitely geared toward the business professional. That said, it’s also highly-optimized for both SEO and your eyes.
Stash has a Bootstrap design and hundreds of builder blocks and page elements available. The best part is you don’t need to be fluent in coding to use drag and drop editor.
As its name suggests, Foodica works well for bloggers, restaurants, caterers — just about any company in the food industry. In fact, foodies created the WordPress theme!
It’s easy to install and you can use it to customize the template with ease as well. There’s no coding with Foodica, so it’s user-friendly.
It also has really cool widgets for social media features. You can add your Twitter or Instagram feeds to your posts while still not looking cluttered.
7. Studio 8
When it comes to loading speed, no theme on the list can match Studio 8’s. This makes Studio 8 a favorite among creative types that rely on video and images.
It’s also optimized for mobile browsing. So if your site relies heavily on mobile features, you should consider taking a peek at Studio 8.
It’s also reached several “best theme” lists this year, so we’re not alone.
What Solutions Are You Looking For?
Just as themes are different, so are businesses’ needs. If you’re not in the food industry, Foodica may not be the right design for you. Likewise, if you rely on videos and photos, Studio 8 may be the best fit.
It all depends on what your company does and what you’re trying to achieve with your site.
One thing everyone can agree on? Sites need to be fast. And they need to be clean.
User experience can add sales, increase your Google ranking, and make you an authority. Nothing will give you the best chance like having the cleanest web designs possible.
If you’d like to know more about how we can help you achieve that, Contact us